Fourninety launch new technology which looks set to change retail landscape

24/01/10

Leeds based Fourninety Ltd have been working in close partnership with technology specialists Your Surface on the launch of Multi-Touch technology to the UK retail market. The interactive system, which can be built bespoke to a retailer’s requirements, enables customers to simultaneously touch and interact with hundreds of points on a single surface. It provides access to a range of features including the ability to share multi-media content with family and friends. The innovative technology also has the capacity to bring website, videos, images and e-commerce systems in-store, providing retailers with real-time behavioural analytics and creating a truly multi-channel environment.

As a retail communications agency with a thirty year history of multi-channel marketing, Fourninety believe that the system marks the next generation of innovation surrounding customer in-store interaction. John Lawrence, Business Development Director at Fourninety says: ‘the possibilities of multi-touch are endless. It provides a completely new retail channel which has the ability to push brands further whilst continuing to offer users a familiar catalogue browsing experience. Multi-touch empowers retailers to maximise the value and scope of their in-store content. It’s a truly exciting piece of innovation and has the capability to make a huge impact on the retail market.’

Fourninety and Your Surface will officially be launching Multi-Touch technology to the UK retail market at the ARC trade show at London’s Earl’s Court on the 3rd-4th February 2010.

Notes to Editors:
Fourninety Limited is a retail marketing communications company. As individuals, we each come from best-of-breed agencies representing all of the marketing disciplines. The company specialise in catalogue and brochure design, packaging and photography. Currently employing some 50 retail communication specialists, Fourninety is based in Leeds (West Yorkshire) and Milton Keynes (Buckinghamshire).

Fourninety is part of Media Square plc, a holding company based in London and quoted on the London stock market. Media Square has an annual turnover of c£150m, employs over 1,000 employees in seven countries and boasts 700 clients worldwide.

Contact Details:

For further information about the company, please see www.fourninety.com. Alternatively contact Rebecca Edwards at rebecca.edwards@fourninety.com or John Lawrence at john.lawrence@fourninety.com.

Fourninety North,
Fourninety Ltd,
Nepshaw Lane South,
Morley,
Leeds,
LS27 7JQ

Fourninety South,
Fourninety Ltd,
Unit 23,
Alston Drive,
Milton Keynes,
MK13 9HA

Back