IAS continues on winning streak

26/10/09

IAS b2b Marketing has boosted its digital credentials after being awarded ‘Best Website’ at this year’s Built Environment Marketing Awards (BEMAs) for a cutting edge website developed for fastener manufacturer, SFS intec.

IAS created the website as part of a campaign to position the company as an authority on Part L regulations and airtightness for architects, main contractors and roofing contractors. It incorporated unique use tracking, segmented content and video, as well as online tools such as podcasts, a blog and a library.

The design and ease of use of the site particularly impressed the BEMA judges, who commented: "It was exemplary, had good navigation, decent code and a clear segmentation between architects and contractors. The cost and results were very credible and great value in the current climate."

Rob Morrice, IAS’ MD, said: “This is our first award of the season and having received 26 nominations across the BEMAs, PRide Awards and MIN’s, more than any other agency, it will be the first of many.

“The IAS team has delivered some brilliant results for our clients and it is great to be recognised so enthusiastically for it, particularly in the digital arena, which is so important for the building and constructing industry moving forward.”

Note to editors:
Established in 1973, IAS b2b Marketing is a top three B2B brand and communications agency serving the UK and, through its BBN Network, a number of international market leading clients. Currently employing some 60 B2B specialists, IAS b2b Marketing is based in Bollington in south Manchester.

IAS b2b Marketing is part of Media Square plc, a holding company based in London and quoted on the London stock market. Media Square has an annual turnover of c£150m, employs over 1,000 employees in seven countries and boasts 700 clients worldwide.

For press further information, please contact:
Nikki Poyser/Sam Dorney
Tel: 01625 578578
Email: nicola.poyser@iasb2b.com/sam.dorney@iasb2b.com

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